Defined by Merriam-Webster as a system of government or business that has many complicated rules and ways of doing things, “bureaucracy” is often used to describe the inner workings of any organization that tends to operate with a lot of red tape, rules, policies, and decision makers. Hanson Logistics, on the other hand, has effectively bucked this trend and instead focuses on making it easy for customers of all sizes—and across numerous industries—to do business with it.
Counted among the largest refrigerated public warehouses in the country, Hanson is smaller than the conglomerates and internationally held PRWs. Smaller companies are well known for their agility, growth potential, and ability to turn on a dime when the market calls for it, and Hanson is no exception.
Add “family-owned” to the equation and the attention to customer service, longevity, and sustainability becomes that much more focused. Rather than concentrating on what’s best for shareholders, for example, smaller firms empower their employees to make decisions instead of just deferring to corporate management. These qualities translate into less bureaucracy and more personal client and supplier relationships.
“When looking for a company to do business with, whether that’s as a supplier, a distributor, or service provider, it can be easy to go straight to the biggest names in the field,” notes Complete Biz Systems’ Size Matters: The Benefits of Doing Business with a Small Company. “However, when you look at the day-to-day reality of business, smaller companies often offer much more in return, providing you with a personal service that could suit your requirements far better than any global corporation ever could.” Just a few of those benefits include:
- Understanding: A small company is far more likely to recognize how your business works and what it needs to grow.
- Accountability: In large national or international companies, finding the person who is responsible for dealing with your query or complaint can be almost impossible.
- Accessibility: When contacting a small company, they’ll know exactly who you need to speak to, and if they’re not in the office, should be able to help you get in touch quickly.
- Personal service: Smaller operations are far more likely to take each client on individually, talking through their exact requirements and molding products and services to suit those needs. This way, you get a much more practical and targeted solution for your business needs.
- Price: Big businesses may be able to offer competitive prices due to the volume of business that they take on, but generally small companies will be able to offer you better deals on their products.
According to the National Research Center, other great reasons to work with small businesses include the ability to easily build relationships with owners and staff (and perhaps even feel like they’ve become part of a “family”); the opportunity to support the nation’s biggest job creators; and the fact that small business owners are generally experts in their field. This makes them better equipped to answer complex questions or provide innovative solutions for their customers.
For more information on how to leverage Hanson Logistics’ strength as a small, family-run logistics provider please visit us online at www.hansonlogistics.com.